BEGIN:VCALENDAR VERSION:2.0 PRODID:-//TalkingPoints - ECPv6.15.15//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://talkingpts.org X-WR-CALDESC:Events for TalkingPoints REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20260308T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20261101T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20270314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20271107T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20260205T140000 DTEND;TZID=America/New_York:20260205T150000 DTSTAMP:20260312T204449 CREATED:20260120T134102Z LAST-MODIFIED:20260120T134102Z UID:10000523-1770300000-1770303600@talkingpts.org SUMMARY:Stop the Drop: Turn Communication into an Enrollment Booster DESCRIPTION:Falling enrollment isn’t just a numbers game; it’s a story problem. Every school-family interaction shapes your district’s public image. Communications leaders who recognize this can turn everyday moments into powerful PR that builds trust\, boosts reputation\, and drives enrollment. \nIn this session\, hear insights from Patti Moon\, Chief Communications Officer at Aurora Public Schools\, and learn how to: \n\nEquip all staff to use family communication as a lever for positive PR\nStrengthen your district’s reputation through authentic\, inclusive messaging\nActivate families as co-creators and champions of your district’s story\n\nStopping the drop is just the beginning. These strategies don’t just keep families from leaving; they foster a stronger learning culture that drives student success. We’ll break down the what\, when\, and how of digital communication to turn your school community into your most powerful PR team. URL:https://talkingpts.org/event/stop-the-drop-turn-communication-into-an-enrollment-booster/ LOCATION:Online Webinar ATTACH;FMTTYPE=image/png:https://talkingpts.org/wp-content/uploads/2026/01/2526-EdWeek-Webinar.png END:VEVENT END:VCALENDAR